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Markets are constantly transforming creating threats and opportunities. Opportunities turn into goals, goals become new business models. With the right strategy to achieve your goals, you successfully will drive your business.
We live in a time of change, transformation and disruption: New technologies, faster market cycles, shortage of skilled workers, changing customer demands – companies and their managers are facing the challenge of a constantly changing business environment.
Repositioning a business to differentiate from competition often is not only a matter of technical expertise but comes down to communication competence.
Having brand values is essential, but they only work if you live and communicate them frequently. Because times are over that merely high-profile brands are put in the spotlight by NGOs, consumer groups or activist stakeholders. Nowadays, the expectations for B2B businesses are higher than ever and no company is immune. This is the new B2B reality.
Our value based business communications put businesses in a better position, allowing their brand ‘to act and to protect’.
We strengthen your thought leadership, boost the reach of your branded content and amplify the impact of your PR efforts.
When your B2B business needs experts to help communicate effectively with the people that matter to it most, and protect your reputation, there is no substitute for experience – and that is what we have in all its multifaceted diversity at Black Dolphin.
Why is corporate purpose so important? Purpose is about inspiring all stakeholders – investors, employees, customers, etc. – with lasting enthusiasm for the company.
A year ago, Clubhouse, a voice-based chatroom app, was the hype par excellence; today, activity has dropped off drastically. Its focus on audio was particularly innovative. So, is audio dead? Podcasts are a trend that has been going on for a long time and even though Clubhouse was a hype that ran out of steam, audio will likely develop more traction in the next few years.
When people speak about you, your company and your products in public, you have automatically created a reputation. Whether your reputation is positiv or negative depends on your doing.
Black Dolphin Process Management has become a fundamental success factor for a company to drive transformational processes. This has tremendous implications for corporate mind set. Learn why.